Small Events, Big Back End: How To Add New Revenue Streams to Your Speaking Business Using Retreats, Seminars & Mastermind Groups

The speaking industry is shifting in unprecedented ways, with massive uncertainty plaguing traditional speaker models that rely on cushy keynote fees and corporate contracts. If you've been affected, perhaps you want another revenue stream to add to your offerings – and even eventually replace some or all of them! Michelle Villalobos, CSP, has crafted a simple framework to create a "Big Back End" using small events, retreats, and group coaching/mastermind programs (all without adding any cheesy or sleazy sales pitches at the end of your speeches). In this session, Michelle will share her small events/retreats/mastermind model that can drive both big back-end revenues and big impact, as well as other game-changing information about business model growth she learned "the hard way.” Whether you ultimately choose to embark on this model or not, this presentation will have you thinking about YOUR business model and revenue streams in a whole new way.   

In this program, you’ll:

• Discover a 3-part "Big Back End" framework for driving monthly recurring revenues from speaking
• See a breakdown of how this model could add an additional 6+ figures in revenue for an established speaking business with regular engagements
• Learn the "magic sentence" for driving sales from your speeches – without selling from the stage
• Write a draft of your "Promise Statement" to attract prospects to your Breakthrough Program

About Michelle Villalobos, CSP

Michelle Villalobos, MBA, CSP, is the host of the Awaken Your Inner Superstar Podcast, and creator of several programs to help mission-driven Superstars step into greater purpose, passion, and prosperity. Her mission is to ACTIVATE these influencers, thought leaders, and expert entrepreneurs to scale their businesses in joyful, energy rich ways. She helps them design and develop the ALIGNED business models, revenue streams, and marketing strategies, as well as the beliefs, and behaviors that drive INCOME for them, and IMPACT for the world.  her 14+ years in business, Michelle’s most popular programs include: Work & Play, Every Day; Make Them Beg Personal Branding Program; and Sales As Service; among others. Today and for the past 7 years, her flagship program is the Superstar Business Breakthrough, during which participants design and develop a whole new “Big Back End” business model, revenue streams, and 90-day plan –in just 3 days.

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